Why People Often Judge A Book By Its Cover

The Halo Effect

Afshara
3 min readMay 18, 2022

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Photo by Maria Eduarda Loura Magalhães from Pexels

The reason we judge a book by its cover is because of the “halo effect.”

According to social psychology, we experience this “halo effect” because:

  • We don’t want to be wrong about our perceptions of first impressions of the other person. Thus, we disregard any other facts which might prove us wrong. One prime…

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Afshara

Ph.D. Candidate (Mgmt)| Educator |Content Writer | Writing about things that intrigue my curious mind | https://beacons.ai/afshara17