Why Do People Follow The Crowd?

How To Avoid The Bandwagon Effect?

Afshara
3 min readJan 15, 2022

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Photo by Karsten Winegeart on Unsplash

The Bandwagon effect is considered a cognitive bias. This effect influences people’s thinking processes and behaviour because they assume that others are behaving similarly. For instance, people might adapt to a certain social trend merely because other people are following it.

Examples:

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Afshara

Ph.D. Candidate (Mgmt)| Educator |Content Writer | Writing about things that intrigue my curious mind | https://beacons.ai/afshara17